{"id":6982,"date":"2026-10-01T23:07:53","date_gmt":"2026-10-01T21:07:53","guid":{"rendered":"https:\/\/formations-benevoles.org\/martinique\/formations\/le-marketing-territorial-associatif\/"},"modified":"2026-10-01T23:07:53","modified_gmt":"2026-10-01T21:07:53","slug":"le-marketing-territorial-associatif","status":"publish","type":"mec-events","link":"https:\/\/formations-benevoles.org\/martinique\/formations\/le-marketing-territorial-associatif\/","title":{"rendered":"Le Marketing Territorial Associatif"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-6981\" src=\"https:\/\/formations-benevoles.org\/martinique\/wp-content\/uploads\/sites\/7\/2026\/10\/MTA_2026-2027_simple-291x300.png\" alt=\"Affiche Marketing territorial associatif\" width=\"291\" height=\"300\" srcset=\"https:\/\/formations-benevoles.org\/martinique\/wp-content\/uploads\/sites\/7\/2026\/10\/MTA_2026-2027_simple-291x300.png 291w, https:\/\/formations-benevoles.org\/martinique\/wp-content\/uploads\/sites\/7\/2026\/10\/MTA_2026-2027_simple-993x1024.png 993w, https:\/\/formations-benevoles.org\/martinique\/wp-content\/uploads\/sites\/7\/2026\/10\/MTA_2026-2027_simple-768x792.png 768w, https:\/\/formations-benevoles.org\/martinique\/wp-content\/uploads\/sites\/7\/2026\/10\/MTA_2026-2027_simple.png 1055w\" sizes=\"auto, (max-width: 291px) 100vw, 291px\" \/><\/p>\n<p><span style=\"color: #008000\"><strong>Comment dynamiser son association dans son ancrage territorial<\/strong><\/span><\/p>\n<h5>Objectifs p\u00e9dagogiques :<\/h5>\n<p>D\u00e9velopper des m\u00e9thodes et des projets visant \u00e0 construire, d\u00e9velopper ou affirmer la marque d\u2019un territoire.<\/p>\n<ul>\n<li>Mieux connaitre ses b\u00e9n\u00e9voles pour les valoriser et former<\/li>\n<li>R\u00e9aliser un diagnostic strat\u00e9gique d\u2019une association : conception, formalisation<\/li>\n<li>Savoir \u00e9valuer la r\u00e9ussite de l\u2019association<\/li>\n<li>\u00catre capable de concevoir et mettre en oeuvre une d\u00e9marche strat\u00e9gique pour une association<\/li>\n<li>Pouvoir d\u00e9velopper des strat\u00e9gies partenariales en lien avec la vie territoriale<\/li>\n<li>Dynamiser les r\u00e9seaux associatifs<\/li>\n<\/ul>\n<h5>Format de la formation :<\/h5>\n<ul>\n<li>Visioconf\u00e9rence<\/li>\n<\/ul>\n<h5><strong>Public cible \/ conditions d&#8217;acc\u00e8s :<\/strong><\/h5>\n<ul>\n<li>Dirigeants,<\/li>\n<li>Tout public b\u00e9n\u00e9vole, charg\u00e9.es de projets<\/li>\n<li>Avoir le si\u00e8ge social de son association sur le territoire proposant la formation<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Comment dynamiser son association dans son ancrage territorial Objectifs p\u00e9dagogiques : D\u00e9velopper des m\u00e9thodes et des projets visant \u00e0 construire, d\u00e9velopper ou affirmer la marque d\u2019un territoire. Mieux connaitre ses&#8230;<\/p>\n","protected":false},"author":239,"featured_media":6981,"comment_status":"open","ping_status":"closed","template":"","tags":[],"mec_category":[44,46,47,48,50],"mec_speaker":[],"class_list":["post-6982","mec-events","type-mec-events","status-publish","has-post-thumbnail","mec_category-communication","mec_category-gestion-de-projet","mec_category-gestion-ressources-humaines","mec_category-fonctionnement-association","mec_category-outils-numeriques"],"_links":{"self":[{"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/mec-events\/6982","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/mec-events"}],"about":[{"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/types\/mec-events"}],"author":[{"embeddable":true,"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/users\/239"}],"replies":[{"embeddable":true,"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/comments?post=6982"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/media\/6981"}],"wp:attachment":[{"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/media?parent=6982"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/tags?post=6982"},{"taxonomy":"mec_category","embeddable":true,"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/mec_category?post=6982"},{"taxonomy":"mec_speaker","embeddable":true,"href":"https:\/\/formations-benevoles.org\/martinique\/wp-json\/wp\/v2\/mec_speaker?post=6982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}